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Second Signal - Starting to see the kind of growth I've been looking forward to
By Andrew Pollack on 05/27/2009 at 05:34 PM EDTThe last few months, Second Signal has really picked up. It's still pretty small scale, but when you consider that I haven't spent any time or money marketing it, any growth is significant growth. Here's some really interest thresholds it's crossing:
1. We'll cross the first major goal of 10 fully committed, independent sites this June. That may not sound like much, but these are customers making significant regular monthly payments for the service, and we're already ahead of "break even" on the books. For a start-up, being in the black is a very good thing.
2. More than 50% of the departments using it, are the direct result of one chief seeing the service at a near by department. That's why the customer base is so clustered. Growth is happening all on its own in a very viral manner. If the current pattern holds, the customer base will grow very rapidly over the course of this year.
3. No paying customer has every left the system. There is no contract that holds them to it, they just like it.
I could not be happier with the way things are moving.
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