Andrew Pollack's Blog

Technology, Family, Entertainment, Politics, and Random Noise

Looking for opinions on this logo

By Andrew Pollack on 11/10/2006 at 05:27 PM EST

Update: A final logo was chosen. Click here to see it.

Tell me what you guys think of this possible logo for "Second Signal". I'm too close to it.

I've spent way too much time working on this to have an objective opinion.

There are  - loading -  comments....

re: Looking for opinions on this logoBy Ben Langhinrichs on 11/10/2006 at 05:53 PM EST
Great! It is just about Web 2.0 enough without being sickly sweet (or, as
Volker would put it, My First Firefighter).
niceBy Alan Bell on 11/11/2006 at 06:03 AM EST
I quite liked the bat-signal image, not sure if there are problems with that.
Is there any significance to the speech bubble originating at the g or n? I
guess you are not ever thinking of having this logo reproduced in monochrome
(used to be a bigger deal than it is now). The firefighter helmet is quite
distinctively American, this again is not a great problem but when you go
global you could swap it out for a localised lid. English and Welsh
firefighters look like this You might want to
think about two versions of the logo in different aspect ratios, perhaps a
banner one with the logo to one end of the name, and a more square version,
like the top logo.
as far as the helmet....By Andrew Pollack on 11/11/2006 at 02:04 PM EST
Right now, the market is US based. I don't see this in Europe any time soon.
You do not want to know what US Firefighters think of those helmets you use in
Europe and the UK.

The shape of a traditional firefighter's helmet in the US is very effective for
the kind of work we do. Among other things, it protects the back of the neck
from boiling water drops and falling debris -- and a lot of rain running off
the helmet when you're working out side from running down your back.
re: Looking for opinions on this logoBy Steve Castledine on 11/11/2006 at 06:42 AM EST
Top logo with bottom text is sweet! Unless you get some more curve on the
bottom logo where the circle joins.

Depending on your use the bottom shape might work better on paper as a letter
re: Looking for opinions on this logoBy Devin Olson on 11/21/2006 at 06:07 PM EST
I like the first one best.

Other Recent Stories...

  1. 05/05/2016Is the growing social-sourced economy the modern back door into socialism?Is the growing social-sourced economy the modern back door into socialism? I read a really insightful post a couple of days ago that suggested the use of social network funding sites like “Go Fund Me” and “Kickstarter” have come about and gained popularity in part because the existing economy in no longer serving its purpose for anyone who isn’t already wealthy. Have the traditional ways to get new ventures funded become closed to all but a few who aren’t already connected to them and so onerous as to make ...... 
  2. 04/20/2016Want to be whitelisted? Here are some sensible rules for web site advertisingAn increasing number of websites are now detecting when users have ad-blocking enabled, and refuse to show content unless you "whitelist" their site (disable your ad-blocking for them). I think that is a fair decision on their part, it's how they pay for the site. However, if you want me (and many others) to white list your site, there are some rules you should follow. If you violate these rules, I won't whitelist your site, I'll just find content elsewhere. 1. The total space taken up by advertisements ...... 
  3. 12/30/2015Fantastic new series on Syfy called “The Expanse” – for people who love traditional science fiction[] “The Expanse” is a new science fiction series being broadcast onthe Syfy channelthis winter. It’s closely based on a series of books by author James S. A. Corey beginning with “Leviathan Wakes”. There are 5 books in the “Expanse” series so far. If you’re a fan of the novels you’ll appreciate how closely the books are followed.TIP: The first five episodes are already available on If you’re having trouble getting into the characters and plot, use those to get up to speed.The worlds created for ...... 
  4. 10/20/2015My suggestion is to stay away from PayAnywhere(dot)com  
  5. 08/07/2015Here is one for you VMWARE gurus - particularly if you run ESXi without fancy drive arrays 
  6. 08/06/2015The Killer of Orphans (Orphan Documents) 
  7. 06/02/2015Homeopathic Marketing: Traveler on my Android is now calling itself VERSE. Allow me to translate that for the IBM Notes community... 
  8. 03/17/2015A review of British Airways Premium Economy Service – How to destroy customer goodwill all at once 
  9. 02/26/2015There's a bug in how @TextToTime() and @ToTime() process date strings related to international standards and browser settings. 
  10. 01/21/2015Delivering two new presentations at Developer Camp (EntwicklerCamp) 2015 in Germany 
Click here for more articles.....

pen icon Comment Entry
Your Name
*Your Email
* Your email address is required, but not displayed.
Your thoughts....
Remember Me  

Please wait while your document is saved.